Focus on Social Networks

The connection allows that people have voice and be heard. Tools like webinars, webcasts, galleries, podcasts, whitepaper  news, interviews and many others, all are connected. Share of information with friends and family is a universal wish, and goes much far from the physical limits imposed by the paper.

The people start to share their values, after the companies share their ideal, and this become accessible and change the relation among people and companies. You were a reader, now you are a publisher, and this changes the way the way we are used to.

So thinking this way, we see in the last few years a revolution the way we get novelties, look for something and and it all comes down to connection, be connected. Recently what we have heard more is about Social Networks, and thinking about this, Deloitte published a study showing more than 70% of companies in the research use or monitor these environments. More than this, the study points interaction more than only marketing that still domains the scenario.

These are the most initiatives explored by companies using social networks. Questions with multiple choices.

The main obstacles hindering the success of social media.










The tools more used by companies that use social medias.

Trend of investment in social media for the next 12 months.

Some weeks ago, it was launched by Google the new social network called Google Plus (or Google+). Below we can have the real visibility how fast are getting the adoption of new players.